In 2020 343 Industries needed to postpone the release of its highly anticipated new campaign Halo Infinite. In order to keep the fans satiated and excited my team and I were tasked with coming up with a creative way to transmit a message from the primary villain of the upcoming game. We were only given the audio track and about 2 and a half weeks to work on this project. What we came up with got over a million views in less than 24 hours, trended top 5 on twitter, and created countless spin off videos from fans breaking down our content frame by frame. Needless to say it got the fans pumped!